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VWIP Experience Elevate Owners and Prospects to Celebrity Status
The VIP lifestyle is not complete without the paparazzi and so to complete the whole VWIP Experience a paparazzi service provided by Picture Marketing Inc. was employed. The paparazzi are to take candid photos of pedestrians thus treating them like the celebrities which precisely what the automaker wants.
All the photos are posted on the web and can be viewed by participants using a VWIP access card bearing a web address. The photos on the site can be both printed and shared with family and friends.
In addition, a VWIP Celebrity Shuttle service will also be provided throughout the weekend to take the participants to some of the most sought after celebrities and athletes in the business. The automaker will also sponsor and provide car service for two of the weekends hottest and heavily attended celebrity events: the National Basketball Players Associations Gala and the Kenny Smith All-Star Bash featuring the Celebrity Poker Tournament which is broadcasted live.
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